Effective communication and brand visibility are essential for business success. Whether you're a start-up looking to establish a foothold in the market or an established brand aiming to stay relevant, working with a PR agency gives you the expertise and resources needed to be seen in the right places, at the right time, and for the right reasons!
Fresh Digital, a multi-award winning PR agency based in Spennymoor, specialises in helping businesses achieve their marketing and communication goals through innovative strategies and tailored solutions.
PR & Content Director, Lizzie Turner explains:
Building brand awareness and credibility
One of the core objectives of any business is to become known and trusted in its industry. Through expertly crafted press releases, media placements, and compelling storytelling, Fresh Digital ensures that your business is consistently featured in relevant publications, blogs, and media outlets. PR campaigns focus on sharing your unique brand story, enhancing your business’s reputation, and building trust with your target audience.
We have a deep understanding of both local and national media landscapes in the UK and knows how to position your business in the press to reach the right audience, improving visibility and credibility in competitive markets.
Crisis management and reputation protection
Every business, regardless of size or industry, can face crises that can potentially damage its reputation. Whether it’s a product recall, negative reviews, or unexpected controversies, Fresh Digital can step in with immediate and effective damage control strategies. Our crisis management services help minimise the impact of bad publicity and turn challenges into opportunities for growth.
Fresh Digital’s proactive reputation management services ensure that your business maintains a positive public image, even in times of difficulty. We closely monitor your brand’s presence online and in the media, quickly addressing any negative press before it escalates. By staying ahead of potential problems, we can safeguard your reputation.
Content creation and storytelling
We pride ourselves on producing high-quality content that resonates with your target audience. From blogs and social media posts to press releases and white papers, Fresh Digital crafts compelling narratives that align with your brand message. By consistently delivering fresh, engaging content, we help you to stay relevant.
Measurable results and ROI
One of the greatest advantages of working with us is our ability to provide measurable results. PR efforts are often seen as intangible, but Fresh Digital ensures that you can see the return on your investment (ROI) by tracking key metrics. We provide detailed reports on media coverage, audience engagement, and website traffic, offering you a clear picture of how the PR strategies we create for you are benefiting your business.
Tailored PR strategies for your business
No two businesses are the same, and we understand that. We work closely with you to develop customised PR strategies that align with your business objectives, target audience, and industry. Whether you’re looking to increase brand visibility, manage a crisis, or launch a new product, Fresh Digital creates bespoke campaigns designed to meet your specific needs.
With one off services, a retained option, and also the facility to buy a ‘bundle’ of services to use throughout the year and paid for monthly, we really breathe fresh air into marketing!
01388 417747
projects@freshdigital.uk freshdigital.uk
