One of the World's leading fashion designers, Vivienne Westwood once said "Buy less. Choose well. Make it last. Quality, not quantity. Everybody's buying far too many clothes.
In other words, make sure that you buy well made, timeless, stylish clothes. Okay, they will almost certainly cost more but you will be able to wear them again and again.
It’s a view fully supported by one of the North East’s up-and-coming fashion designers, Kimberley Stacey who last year established the TISKA London label.
Kimberley’s latest collections have a seriously Nordic theme. There’s a very good reason for that; her father owns a travel company specialising in trips to Iceland, Norway, Sweden and Finland. Kimberley was brought up exploring those countries which now feel like a second home.
She also fell in love with Nordic style.
Kimberley’s brand promotes positivity, strength and independence in women. Each TISKA London collection is based on a story written by her and each garment has a Nordic inspired name. The collections are not based on current trends. This allows them to have a unique style which won’t date, meaning they are more of an investment than a response to fast fashion.
TISKA (which means ‘fashion’ in Icelandic) currently has two collections, Lilya was unveiled last year, and now the Aría collection has just been launched.
As you can see from the photos (taken by North East photographer Laura Massey of LMASSEY PHOTOGRAPHY), Kimberley has a style all of her own. TISKA London is already attracting attention and has appeared in British Vogue Magazine and has gained strong social presence (@tiska_london on Instagram)…but now it is a case of moving the business forward.
As any mother will tell you, mixing work with looking after a lively 7 year old son, takes a lot of juggling.
“TISKA London is ready to move onto the next stage, said Kimberley. “The clothes have been designed, so it’s a case of getting them out into the boutiques and letting people see them, feel the quality and try them on.
“But I need help. I’m currently contacting boutiques and also asking for some to get in touch with me. I’m also investigating whether investors would like to get involved and I am about to launch a crowdfunding campaign. Everything so far has come from my own financial resources but, to really take TISKA London onto the next stage, I need support.
Kimberley has enormous drive, ambition and undoubted skill. Her two collections have won rave reviews but it’s obvious that if TISKA London is to grow, she will need backing.
Kimberley Stacey and TISKA London; they’re fashionably good.