Home Improvement Without The Headache!

The start of a new year is the perfect time to start making plans for some of the changes you'd like to make to your home during the year ahead.

From big projects like planning a new kitchen, to smaller projects like decorating a bedroom, any kind of home improvement work takes time and careful consideration.

At AkzoNobel, we’ve made it as easy as we possibly can for our customers to start their year in style and visualise the startling difference that a coat of paint can make through our ColourFutures programme and Dulux Visualiser App.

ColourFutures is AkzoNobel’s dedicated research programme that monitors social, economic and design trends in order to understand what people need from paint colours in their homes and create inspiring colour palettes that will transform their interiors into living spaces that respond to their needs.

Now in its fifteenth year, ColourFutures aims to help our customers choose colours with confidence, safe in the knowledge that each and every hue has been masterfully engineered by AkzoNobel’s colour experts.

The official launch of AkzoNobel’s new £100 million manufacturing facility in Ashington last autumn coincided with the announcement of AkzoNobel’s 2018 Colour of the Year, Heart Wood. Described as a ‘grown-up pink’ that embodies comfort and ease, Heart Wood blends harmoniously, giving our customers the freedom to balance softer shades with deeper, bolder tones.

The Dulux Visualiser App then enables customers to try out the colours in their own homes through the latest augmented reality technology. Using a photograph of your room taken on a smartphone, the app allows customers to virtually paint their walls in their chosen colour and then share the results with their friends before they make a commitment.

“AkzoNobel is dedicated to bringing colour to people’s lives. Our new state-ofthe-art facility is capable of doubling UK production volumes to 200 million litres of paint per year in over 33,000 different colours,” said Jeff Hope, head of manufacturing unit at AkzoNobel Ashington.

“Our pursuit of colour perfection has taken us further than any other paint manufacturer and we are confident that somewhere amongst our thousands of products, there is a shade to suit every customer’s home.”