Highlights PR is a successful PR agency run by Keith Newman. Uniquely, their office is a boat based on the River Tyne. Here we look at how Highlights PR have helped one of their clients.
John Porrett established his own magazine distribution business; Unique Magazines in 2009, and it now delivers a choice of more than 3,500 magazines to thousands of readers in 160 countries all over the world from its base in Gateshead.
John contacted Highlights PR to promote his new Comic Club for kids after finding that fun, colourful and humorous stories and activities were the perfect antidote to addictive tech for his own young grandchildren. Aimed at seven to 11-year-olds – the affordable subscription service delivers high quality, hand-selected age-appropriate magazines and activity ideas direct to the door every month.
For a recurring monthly payment of £9.95, which can be cancelled at any time, they’ll get a monthly delivery of two comics from a range including the likes of Horrible Histories, Eco Kids, Brilliant Brainz, Whiz Pop Bang and Anorak Magazine, all of which feature stunning photography and thought-provoking articles. The package will also include an activity sheet with every delivery, which relates to the content of the magazines in that month’s delivery.
John said: “I’m passionate about getting young people to read more and this service helps parents to engage with their children with the added bonus of leaving the laptop, tablet or mobile phone behind. We’ve asked Highlights PR to promote the Comic Club so that we can reach a wider audience.”
Although at the start of the campaign, Highlights PR has already placed John on BBC Newcastle, online business news services and social media
To see how Highlights PR can help you, let's have a no obligation chat about your PR and a coffee on-board Highlights - the floating office, call Keith on 07814 397951 or email Keith@highlightspr.co.uk
