Sass Media Directors Join The Board Of Network Notwork Cic
Issue 118
Here at Northern Insight Magazine, we provide you with the latest media news from across the North East. Stay up to date with your local digital, PR and marketing agencies and their success across the region, as well as other media commentary that can offer you company advice for the future. Discover more news below.
Issue 118
Did you always envisage a career in the Marketing and Media Industry? Yes I did. I’ve been obsessed with colouring in since I was a young lad. I thought I’d be a designer, and for a while I was, but design’s always been tied to marketing, so one thing naturally led to the other. Then I discovered the tech side of the business and that got me hooked. Digital Marketing became my thing. All of it. Strategy, content, the lot. One of my old bosses once said, “If you can’t dazzle them with diamonds, baffle them with bullshit.” That line has stuck with me for years. How did your career kick off? Straight out of university I landed a great job as the sole Designer for CitizenM Hotels. That took me to Amsterdam which changed everything. I learned so much over there. I worked on everything from quirky guerilla campaigns…