Newcastle creative communications agency O PR has added to its growing portfolio of clients in the homes and gardens sector with national household names Flymo and McCulloch.
Lawnmower and outdoor power product manufacturer Husqvarna UK Ltd has appointed O to handle its integrated PR, digital and social media strategy across both its Flymo and McCulloch brands in the UK.
O is building its reputation as one of the most exciting consumer PR agencies, boasting a prolific client roster including the likes of Goldsmiths retail chain and the UK’s largest holiday park operator Parkdean Resorts. O also work with a number of homes and interiors products, such as Rust-Oleum paints and Nottingham-based Firemizer, an eco-friendly product for open fires, wood-burning stoves, firepits and barbecues.
Managing Director at O, Kari Owers, said: “We are looking forward to working with the Husqvarna Group to integrate its digital content, social and PR strategies on these two reputable, revolutionary brands. Both Flymo and McCulloch fit perfectly into our consumer portfolio, meaning we now represent everything from interior paints through to outdoor garden equipment. This gives us a real advantage when speaking to journalists and digital influencers.”