Construction and housebuilding are in buoyant mood while also recognising there are economic challenges ahead.
PR and communications remain in demand across the sector. These, along with recruitment and training, are often key barometers of the wellbeing of the industry.
During this period of strong regional and national demand, leading business-tobusiness communications consultancy MHW PR has strengthened its position within the built environment sector.
The Newcastle-based PR consultancy recently started working with international project and cost management consultancy Stature London. MHW will be advising on messaging along with national, specialist media relations to promote the skills of the company along with its portfolio of successful projects.
Stature London recently moved to larger offices in Wilton Road, in the centre of London, near Victoria Station, to accommodate future growth and expansion. Most project work is based around London and the south of England, but the company has also undertaken work in France, Luxembourg and Romania.
Wayne Halton, director and founder at MHW, said: “It’s an exciting time to get on board with Stature London. The ambitious company has enjoyed consistent year-onyear growth by having a clear vision and a dedication to customer care. My team and I look forward to playing a key role in helping take the firm to a new level, to help ensure sustained growth for the business.”
Elsewhere, MHW was also recently appointed by land development consultancy Hamilton Willis to develop and implement a communications campaign to reach out to landowners and developers.
The specialist Gateshead-based company already works with many of the leading housebuilders across the north of England. Where possible the team – led by Aidan Hamilton and Calum Willis – aim to match land development opportunities with housebuilders, large and small.
With personal backgrounds in senior management in housebuilders, the two are experienced in leading financial and contractual negotiations and navigating large multi-discipline teams of professionals through the development process. The challenge is to constantly source new land opportunities.
And late last summer MHW secured a great account win when national planning and development consultancy Lichfields appointed MHW as its PR and communications partner. The PR consultancy was appointed after a five-way competitive tender, which included agencies from London.
Lichfields, a £22m consultancy founded in 1962, has a network of nine regional offices and is keen to build and maintain its profile across the UK. MHW is supporting Lichfields’ in-house marketing team across an expanded brief that includes driving awareness, and interest in Lichfields brand, services and products.
Grant Swan, marketing director of Lichfields, explained: “MHW demonstrated a clear understanding of our business, our clients and how to bring the two together. The huge ambition that we share across Lichfields provides us with a really exciting opportunity to share parts of our brand story that we haven’t told before and we’re looking forward to delivering some great initiatives with Wayne and his team.”
Wayne Halton, of MHW, said: “We are delighted to be securing national business as well as regional. It’s very satisfying to have been appointed by two strong businesses based in London – especially a UK planning consultancy that has such a strong brand and reputation across the built environment.
“As a leading B2B PR consultancy in the North East, MHW has strong credentials in the built environment, from housebuilders, developers, property agents and professional service firms in the sector. Lichfields, Stature London and Hamilton Willis are the perfect clients to join our growing portfolio.
“Our next challenge is to secure an ambitious architecture practice with either an emerging or established national presence.” MHW currently works for North East housebuilder Homes by Carlton; modular steel-framed homes builder CorHaus, and regional housing and commercial developer Modo Bloc.
