Borne Studios is the brand new film studio and hybrid events space situated in Gateshead, from Newcastle based creative agency Media Borne, that aims to make professional virtual production accessible to local businesses and creatives across the region and beyond.
We spoke to Borne Studios founder and Managing Director of Media Borne Chris Thompson to find out all about how the new studio space can benefit your business.
What was the inspiration behind opening Borne Studios?
Well, as the MD at Media Borne I’ve worked with businesses around the UK for over five years now to bring them professional video production that makes their brands standout. Over that time I’ve seen the technology in the video production sector grow at an incredible rate, particularly when it comes to virtual production services. We’ve always strived to be at the forefront of this technology and after undertaking a huge virtual production project with the NHS, I knew I wanted to make this technology accessible to as many businesses as possible. So, when the opportunity came up to open the studio I jumped at it, because I knew I could make this a hub for businesses in the region looking to take their video marketing output to the next level.
What is virtual production?
In a nutshell, virtual production combines physical and virtual filmmaking techniques to create really dynamic video projects. For example, with the NHS we helped them create an immersive virtual training programme using 360º video techniques. Meaning they can train their staff from home using videos that make use of virtual reality to put them in real-life situations. However, that’s only one element of virtual production. Our studio has a green-screen cove that allows us to transform the environment around you and create completely virtual worlds that actually look real. It’s not like the old days of green screen where you could spot it in a film from a mile away. It’s come on so-far since then and the possibilities really are endless in terms of what you can use it for. For example, if you have a new product you’d like to showcase or a place to film regular social media content for your brand, our green-screen cove is perfect. It’s truly astounding what can be done with virtual production and we want Borne Studios to be the place that makes this technology accessible to businesses of all shapes and sizes.
Why should businesses care about the capabilities of virtual production?
We all know video is number one when it comes to online content and promoting your business. But, there’s so much content online, it’s so extremely saturated, that it’s easier than ever now to fade into the noise. Virtual production can make your video content eye-catching and engaging again. It can help bring your creative ideas to life in a way that makes people watch. Also, there are so many practical benefits of virtual production. At Borne Studios you can regularly come and create content in a way that’s convenient, cost-effective and time saving. There’s no need to travel to various locations or invest in lots of lighting and props, it can all be done in one room whenever you like.
Is the studio space just for virtual production work?
Not at all, it’s a dynamic space that can be used for any video or content creation work. We’ve got our team on hand to help out with any creative productions, as well as professional lighting rigs, cameras and audio equipment. We can facilitate podcast production and we’ve got a dedicated post-production room. Whatever your idea may be, we can bring it to life at Borne Studios!
You mentioned Borne Studios is an ‘events space’ too, what do you mean by that?
We want Borne Studios to become a real hub for creatives in the region. It’s a fully licensed events space and we’ve already got Newcastle Film Club hosting regular events at the venue. We’re planning to put on live music, food and comedy events in the very near future too. So, if you’re looking for a venue for your next event don’t hesitate to get in touch!