Business

In Conversation With...

Issue 122

Gordon MacPherson - Co-founder and CEO at Workprove

Can you tell us about Workprove and your role?

Workprove is an AI-powered workforce training and compliance management platform. We help businesses, particularly in regulated industries like construction, care, food production and logistics, manage their training programmes, track compliance and issue digital credentials to employees. As co-founder and CEO, I’m across everything from product strategy and development through to investor relations and commercial growth. It’s a hands-on role and I wouldn’t have it any other way.

When was the company established?

We started out trading as Moralbox in 2013 before recently rebranding to Workprove, which much better reflects what we do and where we’re headed.

What projects is the company currently undertaking?

We’ve just completed a £550,000 investment round, thanks to investors at Northstar Ventures, Creative UK, Paul Dyson and Invest North East. Right now we’re focused on scaling our main platform, and building out CourseCloud, a training marketplace that connects employees with training providers for real-time course availability, booking and access to learning content. We’re also developing Workpass, our mobile app that puts an employee’s entire career in their pocket. It gives workers a verified record of their skills and training, while ensuring employers have the data they need to stay on top of training management and compliance. Workers and employers can identify skills gaps and take control of their professional development, all from a single app. On top of that, we’re expanding our team, so it’s an exciting period of growth for the business.

Which areas of the UK does your company operate within?

We’re based in the North East but our platform operates nationally and we already have customers across multiple countries. International expansion is firmly on our roadmap and we’re building on that existing global footprint to grow our presence even further in the year ahead.

What do you think it means to be a business person in the North East of England?

It means you don’t wait for things to come your way, you build them yourself. There’s a real grit and pragmatism to the North East business community that I think is genuinely underrated. We’re not a region that shouts, but the quality of the companies being built here, and the talent we have access to, is exceptional. I’m proud to be building Workprove from here, and I think we’re part of a generation of North East tech businesses that are going to put the region firmly on the map.

What does Workprove hope to achieve in the year ahead?

We’re scaling rapidly and our focus is on growing across all three of our products. We want more employers using Workprove Manager to streamline their training and compliance, more individuals using Workpass to take ownership of their career development, and more providers joining CourseCloud to share their content with the people who need it. When all three come together, something powerful happens. Employers, workers and training providers all collaborating seamlessly on a single platform, contributing to a genuine solution to the skills gap. That’s the vision and we’re well on our way to making it a reality.

What’s your proudest business achievement?

Honestly, closing our recent investment round ranks right up there, not just because of what the funding unlocks, but because of what it represents. Having investors believe in what you’re building is a real validation of the years of work that went into getting here. But beyond that, I’m proud every time a customer tells us that Workprove has genuinely simplified the way they manage compliance. That’s what it’s all about.

workprove.com

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