SASS media directors Sarah Dale and Sarah Walker are journalists and PR consultants working with a variety of clients to bring their stories to life.
Bringing people’s stories alive with colour, creativity and passion – and, of course, a touch of SASS – is our mission at SASS media.
As public relations consultants and journalists, we love to tell people’s stories. Giving individuals and businesses a voice and amplifying it to a wider audience is what we love best. How do we do it? We work with clients to determine what is important to them, the brilliant work they do and importantly, why they do it. Then, we craft their stories and share them in a variety of ways, including press releases, magazine features, blogs, thought leaders, website content and social media. We also support clients with crisis communications to help them navigate stormy waters to ensure they control the narrative and maintain public confidence.
We support a range of sectors from law to education, tech to motoring, and Paul Cooper first came to us to publicise his second app, Misper, designed to help find missing people quicker.
“When I met Paul, I knew immediately that there was more to his story than first meets the eye,” explains Sarah D.
“Every entrepreneur has a story. And his is so compelling, he has written a book about it! I was privileged to be one of the trusted few to read it before release and I can honestly say, once I turned that first page, I couldn’t put it down. It is an incredible story of resilience and determination to succeed despite a traumatic childhood, despite growing up in care, despite a battle to get into the policing career he had always wanted and despite being told he wouldn’t succeed with Pocket Sergeant.”
Paul said: “The press coverage I’ve received through SASS has been unbelievable – from local radio and newspapers to national publications and even international interest in my Misper app. Their work has led to direct enquiries from overseas, including a documentary production company.
“The team at SASS know exactly what’s worth shouting about. They are refreshingly honest. They won’t push out a story unless it’s got legs – and that’s why they have gained so much coverage for me. I trust them completely to find the story in what I’m doing, shape it, and deliver it to the right people.”
Find out more at www.sassmedialtd.co.uk/news or email: sarah.dale@sassmedialtd.co.uk to arrange a chat.