Business

The Heart Of Sales And Marketing

Issue 73

Sales is a profession and one that Just Williams have forged their seven year existence on having recently launched a secondary business, The Just Williams Sales Academy; achieving endorsed training provider status from the Institute of Sales Professionals.

Just Williams combines sales and marketing to create robust solutions for each client, all the while affecting change around them. Just Williams is a Tees Valley based company providing sales and marketing solutions for SMEs. They are currently working with colleges, local authorities, engineering companies and many more. Just Williams assists in brand awareness, sales and business development and facilitates introductions whilst also having a clear vision of social responsibility and doing what is right for the environment and for the community.

It’s also wonderful to report that as well as helping businesses, Just Williams also helps raise money for charities and local causes.

“We have always worked to support charities and causes including raising money and donating time to support Young Enterprise, Billingham Synthonia Ladies Football Club, as well as mentoring young women in the Tees Valley through The Girls Network too,” said Emma McDonald who fronts the marketing side of things at Just Williams.

“In 2020 we decided to help the British Heart Foundation. My father died suddenly at the age of 73 having suffered a sudden cardiac arrest. He had a big influence on my life so it seemed the right thing to do was to raise funds for the British Heart Foundation. We’ve raised an incredible £4,000, when our original aim was £300 – to pay for one day of research into a programme to create tissue for damaged hearts.

We’ve done this in a number of ways – from a coffee morning at our offices, Fusion Hive to our MD and team tackling the 42-mile Lyke Wake Walk which crosses the Yorkshire Moors and ends on the coast near Ravenscar. We are excited to announce we are nominating Red Balloons and The Girls Network as our next charity partners.”

Just Williams backed the Self Care September campaign which is all about being kind to others AND being kind to yourself. Each day had a special message to make you think about what you do and how you go about your life. “We aim to be as socially responsible as possible and encourage all of our clients to be the same. It’s all about doing the right thing for your company, your colleagues and your customers and to help us all aim for a sustainable future.” said Managing Director, Jessica Williams.

“We’re looking forward to being able to support two more fantastic organisations and the planning is well underway for more challenges and activities too”. So there you go…helping business, helping charity, being aware of their surroundings and with a desire to help others. What a great combination at Just Williams.

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