When brainstorming CXY in the early days and getting to the core of our purpose and essence it became very apparent that CXY is a whole lot more than helping organisations deliver amazing Customer Experiences and that actually, we are leaps and bounds ahead of CX, we are actually all about HX. Human Experiences!
One of our advisors flippantly said you’re talking about changing the world, well maybe we can’t quite do that, but we can certainly help. Through our charity HOT (Help Others Thrive) we are honoured and privileged to be a trusted partner of Genesis Protection Services.
Genesis are specialists in providing, educating and delivering all aspects of Protection within the Armed Forces. With a company strapline of “Do Good” and the offering of some free services to their customers and families within the military, they too are all about delivering HX. They partner with local businesses to help those leaving the military (often for reasons beyond their control, health both physical and mental) transition into the business world, rather than as we see too often find themselves struggling to make ends meet which sadly results in them on the streets.
Their founder, Sara Arthur is a pretty powerful force herself and has taken on the physical and mental challenge of trekking up Mount Kilimanjaro alone, without family and friends to support her, a very familiar situation for those in the military who protect us every day. But it’s not all been a bed of roses for this formidable lady who is swapping her heels for trekking boots, as she is all too familiar with being pushed to her limits. Only two years ago she found herself in a refuge with her young children and struggling with her own mental health. This experience has driven her quest to ensure that no one should be homeless and especially veterans who give us so much.
As for the future, she wants to enhance Genesis ability to do good, and work alongside local businesses across the UK providing them with the same fantastic and personal service, to every member of their teams.
Whilst not tackling Mount Kilimanjaro, well not this year anyway, team CXY will be supporting Sara at the Durham CEO sleepout doing all we can to help create better HX.
If would like to support Sara or the CXY team, you can donate through Just Giving. All donations will receive a HOT & CXY mug! www.justgiving.com/fundraising/sara-arthur www.justgiving.com/fundraising/rachel-jones179
