North East based Riverside Marketing Solutions is celebrating an exciting new chapter as it welcomes a new marketing assistant to the business.
Following a string of recent client wins, Thomas Halse has joined the team to support the organisation’s growing portfolio. Thomas, who is the son of Riverside Marketing’s owner, Nicola Halse, will be assisting with social media management, email campaigns and wider strategic marketing initiatives across a range of client accounts.
Having celebrated its sixth anniversary last month, Riverside Marketing Solutions has built a strong reputation for providing flexible, no-contract marketing support to organisations across the North East. The company specialises in fractional marketing manager services, enabling businesses to access professional marketing expertise without the full-time overheads. Based at The North East BIC in Sunderland for the past two years, Riverside Marketing has become a trusted partner for organisations looking to strengthen their marketing efforts, grow their reach and achieve measurable results.
With demand continuing to grow, including recent new clients Poppy’s Light Foundation and SEP Management Company, Thomas’ arrival couldn’t have come at a better time. In his new role, he will be working across multiple client accounts, helping to manage social media channels, develop engaging content and support campaigns that align with clients’ broader marketing objectives.
‘Having Thomas join the team is a fantastic step’, says owner Nicola Halse, ‘With our recent client wins, I recognised the need for additional support, Thomas is keen, talented and enthusiastic about marketing and this role will give him excellent hands-on experience while also allowing him to contribute to the continued growth of the business.
I’m really pleased that he will gain exposure to client-facing projects and events, which will help him build confidence and develop his knowledge in a professional setting. It’s a great opportunity to learn from the inside and see how strategic marketing decisions are made and implemented on a day-to-day basis.
While he will be gaining valuable practical experience, I also think it’s important to continue developing both personally and academically. Thomas will be starting a CIMaccredited marketing course in the coming weeks and this formal training will complement his work perfectly, giving him a strong understanding of marketing principles alongside real-world experience.”
Thomas is looking forward to developing his skills while becoming more involved in the North East business community, commenting, ‘I’m really excited to be joining Riverside and to be part of a business that works with so many different organisations across the region. Every client is different so it’s a great opportunity for me to learn quickly and gain experience across a wide range of industries.
I’ve already attended The BIC tenant meetups and Durham Business Group events and I’ve really enjoyed meeting people and hearing more about their businesses. It’s been a great introduction to the local business community and everyone has been very welcoming.
I’m particularly looking forward to getting involved in more client work, developing my skills in social media and marketing campaigns and learning more about the strategy behind everything we do. It’s a fantastic opportunity for me to build experience while studying and I’m excited to see what the next few months will bring.’
For more information on the services provided by Riverside Marketing Solutions, head to their website at www.riversidemarketingsolutions.co.uk

