Chat Heroes Talking Their Way Into M62 Corridor

A successful North East-based managed web chat service is aiming to talk up its way into the M62 corridor as it plots the next stages of its growth story in Leeds and Manchester.

Chat Heroes aims to help companies convert website traffic into useful business leads by providing a proactive chat system managed by a team of expert individuals based at its Wallsend office, with detailed information on potential new customers being compiled and sent instantly to the clients for which they’re working.

Since being set up in 2015, Chat Heroes has won clients right across the UK, as well as in the US, South Africa and Spain, but as part of building more closer to its North East, it is now looking to expand its presence in the major conurbations along the M62 corridor.

Three new jobs have recently been created in response to growing demand, and the firm is expecting to add more people to its nine-strong web chat team in the coming months.

Chat Heroes’ clients, most of which come to the business through direct recommendation, cover a wide range of industries, but it is seeing particularly growth in the property and professional services sectors.

Gosforth-based RMT Accountants and Business Advisors is both advising the Chat Heroes management team on all aspects of the firm’s development, and using its services themselves to help manage enquiries from existing and potential new customers.

Matthew Flinders, head of marketing and business development at RMT, says: “We get a lot of visitors to our website who are looking for information about the practice, and using Chat Heroes services to proactively give them what they’re looking for is helping to turn more of these general queries into specific opportunities.

“The Chat Heroes team is succeeding by delivering a tailored service that can make a big difference to the ways in which companies can grow, and we’re very happy to be both supporting and benefiting from their work.”

Paul Lawton, founder and commercial director at Chat Heroes, adds: “Customers are becoming ever more demanding of businesses with which they’re considering working, and experience tells those that can meet their demands for information and support have a far greater chance of converting their interest into a commercial relationship.

“We take away any barriers that might prevent people finding the information they’re looking for when they want it, and our UK-based teams respond in real time to.

“Having established a strong presence across our native North East, it makes sense to use it as a base from which to establish more of a presence along the M62 corridor, and we’re expecting to see further growth resulting quickly as the Chat Heroes brand becomes more established there.

“Having the RMT team available as an expert sounding board for our senior team is helping us take the right decisions for the company’s future, and you couldn’t get much more of an expression of confidence that we’re doing things well than having them sign up to our services themselves.”